Featured · AI & Entrepreneurship

The window is open. And most people are still asleep.

There is a gap right now between what AI can do and what most people think it can do. That gap is the biggest business opportunity of the decade — and it is closing.

Peter S. Whalen, PhD · June 2026 · 6 min read
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Mindset

What Tom Monaghan taught me about entrepreneurship

He didn't start with a grand vision. He started with a small pizza shop — and stayed in the game long enough for the opportunities to appear.

Peter S. Whalen · May 2026 · 5 min read
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FITFO

The bathroom light switch moment that changed everything

FITFO is not a philosophy. It is a skill. And it starts with a very small, very specific moment of refusing to wait for someone else to solve your problem.

Peter S. Whalen · May 2026 · 4 min read
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AI Tools

Using AI as your CFO — without an MBA or a spreadsheet

Most entrepreneurs avoid financial modeling because it feels technical and intimidating. Here is how to use AI to build a real 12-month forecast in under an hour.

Peter S. Whalen · April 2026 · 7 min read
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Customer Research

The 25 conversations rule — and why most people skip it

Before you build anything, you need to talk to real people. Not 3. Not 5. Twenty-five.

Peter S. Whalen · April 2026 · 6 min read
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Common Mistakes

Entrepreneurial Myopia™ — and how to cure it

The most dangerous thing a founder can do is fall in love with their solution. Here is how to stay obsessed with the problem.

Peter S. Whalen · March 2026 · 5 min read
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Real Stories

How I landed an AT&T contract at a Buccaneers game

No company. No office. No website. Just presence, a conversation, and the willingness to say yes before I figured out the details.

Peter S. Whalen · March 2026 · 4 min read

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